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- Achieved $20 million in exports this year through
active development of technologies and pioneering of overseas market.
- Share of overseas sales jumped from 8% in 2017 to 32% in 2019.
The Korea International Trade Association announced
that Park Dae-hui, CEO of Shin Sung Engineering Co., Ltd., was named "Trader
of the Month" at the "132nd Trader of the Month who made Korea
shine" event held at COEX in Samsung-dong, Gangnam-gu, Seoul on October 26
(Monday).
The Korea International Trade Association has
operated since July 2007 the "Trader of the Month who made Korea
shine" it enacted to promote exporters' willingness to export and boost
the morale of traders who are contributing to strengthening Korea's national
competitiveness through exports.
The Trader of the Month award is presented
to one CEO who has made outstanding achievements in strengthening export
competitiveness and expanding exports among companies with annual export
performance of $5 million or more.
Park Dae-hui, who has contributed to the
development of Korea's refrigeration and air conditioning sector for the past
40 years, has led the company for 16 years as CEO of Shin Sung Engineering and
contributed to the development and export of domestic refrigeration and air
conditioning technologies such as high-efficiency turbo freezer and absorption
heat pumps, along with the latest system air conditioning technology such as
dry room system, geothermal system for apartment houses, and floor air
conditioning system.
In particular, since joining the Kiturami
Group in 2008, he has focused on enhancing the competitiveness of products and
services such as increasing the proportion of technical support and research
personnel to more than 30% of the total and improving the quality of customer
service. As a result, export performance stood at US$ 20 million following last
year, a 10-fold increase compared to 2017.
In addition, CEO Park Dae-hui has stably
established refrigeration and air conditioning systems at the major overseas
bases of semiconductor and secondary battery manufacturing companies such as
Poland, Hungary, China, and Vietnam. Thanks to such technological prowess, the
portion of overseas sales increased from 8% in 2017 to 32% in 2019.
"Established in 1977, Shinsung Engineering is a
43-year-old company specializing in refrigeration and air conditioning. It is
contributing to the globalization of domestic products. As we face the
post-corona era, Shinsung Engineering will take responsibility as a company
representing the refrigeration and air conditioning industry in Korea. It will
lead the refrigeration and air conditioning market based on world-class
technology and quality and contribute to maintaining Korea's status as an
export giant in the global market," said Park Dae-hui, CEO of Shinsung
Engineering.