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- Drive to develop and expand the supply of eco-friendly boilers to respond to the climate crisis and practice carbon neutrality.
Kiturami Co., Ltd. (CEO Choi Jae-bum) announced that Kiturami Boiler has ranked first in the household boiler category for 25 consecutive years in the ‘2023 Korea Brand Power Index (K-BPI)’ announced by the Korea Management Association Consulting (KMAC).
Since the results of the K-BPI were first announced in 1999, only 16 corporate brands out of 3,700 brands in 233 industries have held onto their top ranking for the past 25 years.
Kiturami Boiler secured the top spot in brand power with a total score of 644.1 points by earning across-the-board points of detailed survey indicators such as brand recognition power, brand loyalty power, etc.
Kiturami is working hard to develop and expand the supply of eco-friendly boilers to respond to the climate crisis and practice carbon neutrality.
Owing to outperforming thermal efficiency and fine dust reduction benefits, Kiturami's eco-friendly boilers provide more advanced performance in heating and hot water supply as the core of boilers provides, allowing for a pleasant and comfortable daily life.
Given its know-how in heating accumulated in the boiler market, Kiturami is also leading the heating mat market trends by launching the ‘3rd generation carbon mat ondol (Korean-style floor heating)’
An official from Kiturami Boiler said, "Kiturami Boiler's position as Korea's preeminent household boiler brand has been attributed to constant technological innovation and unwavering consumer brand loyalty, and added, "We will continue to introduce innovative products that pioneer Korea's heating culture to meet the expectations of our customers whose support is unsparing."