- Prominence of a comprehensive heating and cooling energy group is expressed through the next-generation solution ‘Micro CHP’

- 3rd-generation carbon mat with a voice enabling users to make good use of it without worrying about electromagnetic waves, water leaks, washing, or electricity bills.

Kiturami Co., Ltd. (CEO Kim Hak-soo) has announced that it will release two new commercial films for ‘4-in-1 energy technology’ and ‘versatile 3rd-generation carbon mat’ together with its exclusive model, actor Ji Jin-hee. 

The advertisement for ‘4-in-1 energy technology’ symbolically embodies the technological prowess of Kiturami, a comprehensive heating and cooling energy group, to present a new group brand image by featuring a next-generation solution called ‘Micro CHP(Combined Heat & Power)’.              

The commercial begins with actror Ji Jin-hee walking out in front of the Kiturami factory, saying, ‘Have you heard of Kiturami’s Micro CHP?’          

After shifting to a 3D image of the energy solution capable of producing electricity, cooling and heating, and even emergency power generation with a single source of energy, the advertisement closes out by underscoring the name, ‘Kiturami, a comprehensive cooling and heating energy group.’                          

Being released with the group’s advertisement, the ‘versatile 3rd-generation carbon mat’ advertisement, has been developed in a way that elicits consumers response to actor Ji Jin-hee’s question, ‘I’m sure you’re making good use of the Kiturami carbon mat?’                         

The reliability and favorability of the 3rd-generation carbon mat has been further increased by delivering the various advantages of not needing to worry about electromagnetic waves, water leaks, or electricity bills through the voices of consumers.

A Kiturami official said, “The release of Micro CHP enables us to corroborate Kiturami Group’s comprehensive heating and cooling technology and position ourselves as an energy innovation company. This year, we expect to attract more attention from the popularity of heating mats through new advertisements featuring the 3rd-generation carbon mat that reflects consumer voices.”