- Kiturami Boiler ranked No. 1 among home boiler brands, No. 65 among all brands in Korea

- Named one of “Korea’s Top 100 Brands” for the 9th consecutive year since 2013

Kiturami Boiler Co., Ltd. (CEO Choi Jae-bum) announced that the Kiturami boiler had been named one of "2021 Korea's 100 Best Brands" for the 9th consecutive year released by Brand Stock, a brand value evaluation company.

“Korea's Top 100 Brands” is a certification system that selects and announces the top 100 brands with high scores based on the Brand Stock Top Index (BSTI) composite score consisting of the brand stock index (70%) and the regular consumer survey index (30%).

Kiturami Boiler ranked 65th overall with 833.9 points (out of 1,000 points) in BSTI. It was the only household boiler brand to be listed as one of “Korea Top 100 Brands.”

Kiturami Boiler ranked among the top 100 brands for the first time in 2013 at 98th. Since then, it has steadily increased its brand value, and its ranking has risen, maintaining its rank in the top 60 since 2019.

Kiturami is raising brand value by leading eco-friendly boilers to popularization, high performance, and high quality.

Representatively, Kiturami has supported the "eco-friendly boiler supply project" jointly promoted by the government and local governments since 2015 to save energy and reduce fine dust.

Kiturami is also attracting attention in the heating mat market. Last year, it launched a carbon mat, a new-concept heating mat, for the first time in the boiler industry. Subsequently, it is leading the generation change of the heating mat market by introducing the "2022 3^rd-Generation Carbon Mat Ondol," which further strengthens the carbon heating elements and convenience functions.

"The continued introduction of new products that exceed the performance of existing products every year seems to have contributed to the increase in brand value of the Kiturami boiler. In particular, the favorable experience after using Kiturami carbon mats, introduced last year for the first time in the boiler industry, has expanded, leading to an increase in brand value," a Kiturami boiler official said.